Redefining Fintech adoption in emerging market: extending t… — KazNU

Redefining Fintech adoption in emerging market: extending the ISSM model

2025 · Article
Back to publications

Publication year

2025

Authors

Source: Journal of Financial Services Marketing

DOI: 10.1057/s41264-025-00312-z

Scopus: Open in Scopus

Sustainable Development Goals (2025)

SDG 1 SDG 8

Fields of knowledge

Marketing Finance